“To accommodate the sourcing period of the Chinese domestic market, the new fair was strategically held during the Spring season. The positive feedback received from the participants confirmed the show to be a success,” said Ms Wendy Wen, Director Trade Fairs for Messe Frankfurt (HK) Co Ltd, organiser of Intertextile Shanghai Home Textiles Spring. The fair held from 2 – 4 April 2011 at INTEX Shanghai and ShanghaiMart welcomed 9,755 visitors, as well as 219 suppliers from Austria, China, Korea, Hong Kong, Japan and the USA.
Out of the 9,755 buyers, 96% were from China and the majority of them had come to source for their new home furnishing collections.
“We are a retail shop in Wuxi selling mid to high-end curtains. To meet with the demand of our customers, I find it necessary to source in the Spring market. This fair offers a good variety of choice; I have made many orders this morning. To fulfil my sourcing need, I see this is a must-attend event,” said Ms Qi Wen, owner of Wuxi Ruyi Curtain, China.
The majority of the exhibitors were also pleased with this arrangement. Mr Alex Wong from Hong Kong based Tatty Functional Textile chose this new fair to promote their newly designed 3D pattern upholstery fabrics which is unique in the home textile market. “We believe Spring, notably March is the best sourcing time in China as this is the time when the brands and manufacturers prepare for the next season’s collection,” said Mr Wong.
Same for the US based fibre company INVISTA, they used the fair to launch their new product DACRON. This material can be used in pillows and mattresses to provide extra warmth and comfort.
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